The Kindle family of devices, started in 2007 with the introduction of the original Kindle, has always been a popular electronic and shown good sales numbers due to its ease of use, portability and price. The Kindle's foundation was built upon offering a simple device that allowed users to read at an affordable price. Through it's success, Amazon has now expanded the family to several models which include the Touch, FIre and Original.
Just recently, Amazon announced that the sales of Kindle devices has been topping 1 million weekly, consistent for 3 weeks. The most recent addition, the Fire, is marketed as an iPad alternative that matches several features with some omissions that lead to a 199$ pricetag. Currently, Amazon is losing money on each Fire sold, but with these increasing sales numbers, they could soon be making a profit as component prices decrease.
As we approach the holiday season, a Kindle would be a terrific gift to give a relative or friend that is into reading, whether it be books or news. I still believe the Kindle is the way to go for as authentic and reliable a reading experience on an electronic device. As far as accessories go, US users can pick them up directly on the Amazon website, European based users should take a look at the products offered by MobileFun, such as their Kindle covers and Kindle cases.
The success of the Kindle should continue to grow as users find the benefits of owning such as functional device. In the tablet market, Amazon has managed to penetrate greatly while only being in the market for a little over a month. Maybe other manufacturers should focus on their own approach and style rather than trying to be as similar to the iPad.
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ReplyDeleteInteresting numbers Gianpy.
ReplyDeleteApple has stated that it sold 11.1M iPads during its most recent reported quarter, calendar Q3. Assuming Amazon's figures are correct as well, those figures makes an interesting comparison with the 13.0M+ Kindles that will sell this quarter.
If nothing else, it would appear that Amazon has single-handedly matched and probably exceeded the iPad's market share, with any other tablet sale effectively further munching away at Apple's piece of the pie. And there are of course many other tablets vying for market share, including Samsung's Galaxy Tab.
It seems to be inevitable that the iPad share will be down to around 40% by the end of the next quarter, a far cry from the heady days following the original iPad's ascent to seeming industry dominance with a 90%+ share.
Fascinating dynamic in the tablet market, eh?