According to Strategy Analytics, while
Nokia's third quarter share of the global cellphone market continued
its slide from 32.3% to 27.3%, Samsung increased its market share
from 20.9% to 22.6%, in a market that itself increased 14%.
LG also dipped in share, dropping from 8.3% to 5.4%, while Apple picked up a meagre 0.3% improvement to fall one place with 4.4%, behind late bloomer ZTE's 4.7%.
So the order for the five top handset makers for Q3 2011 is:
Nokia - 27.3%
Samsung - 22.6%*
LG - 5.4%
ZTE - 4.7%
Apple - 4.4%
In summary then, Apple's decision to delay its iPhone 4S has resulted in a reversal for the company during calendar quarter three. Whether Apple can make up the shortfall remains to be seen, but Android's game-changing Ice Cream Sandwich OS release may well prove an insurmountable barrier to the Cupertino handset maker's aspirations for global cellphone dominance.
Quarter four should be an interesting trend setter...
*27.8 million of 88 million Samsung handsets sold are reported to be smartphones, suggesting that Samsung smartphones have 7.14% of the market, beating Apple by a large margin.
LG also dipped in share, dropping from 8.3% to 5.4%, while Apple picked up a meagre 0.3% improvement to fall one place with 4.4%, behind late bloomer ZTE's 4.7%.
So the order for the five top handset makers for Q3 2011 is:
Nokia - 27.3%
Samsung - 22.6%*
LG - 5.4%
ZTE - 4.7%
Apple - 4.4%
In summary then, Apple's decision to delay its iPhone 4S has resulted in a reversal for the company during calendar quarter three. Whether Apple can make up the shortfall remains to be seen, but Android's game-changing Ice Cream Sandwich OS release may well prove an insurmountable barrier to the Cupertino handset maker's aspirations for global cellphone dominance.
Quarter four should be an interesting trend setter...
*27.8 million of 88 million Samsung handsets sold are reported to be smartphones, suggesting that Samsung smartphones have 7.14% of the market, beating Apple by a large margin.
